Dr Pepper Tuition Giveaway
Scholarship Sponsored by Dr Pepper
Overview
The Dr Pepper Tuition Giveaway is a national program that awards college tuition to students through a video-entry competition. Entrants submit short videos describing their goals and needs for a chance to win significant tuition awards. The program emphasizes creativity and authentic personal stories and culminates in live competitions tied to major college football championship games.
Description: The contest offers entrants the opportunity to win tuition awards, including grand-prize amounts up to $100,000. Submissions are judged and finalists are invited to compete at designated championship game events. The program positions itself as a long-running initiative to help students pursue higher education.
- National tuition giveaway centered on video submissions
- Grand-prize opportunities up to $100,000
- Finals held in conjunction with major championship games
Eligibility & Entry
Eligibility and entry requirements focus on age and the content of the submitted video. Applicants must meet the age requirement at the time of submission and present a clear explanation of their academic and professional goals. Judges evaluate entries using a fixed set of criteria to determine finalists and winners.
Eligibility: Participants must be between the ages of 18 and 24 at the time of application submission.
Video Requirements: Your video should introduce who you are, describe academic goals and professional aspirations, explain how you will use the tuition, and state why you need assistance. Videos are judged on four criteria: career goals, need for tuition assistance, impact of tuition assistance, and overall presentation quality and delivery.
- Applicants must be 18–24 years old at submission
- Video should convey goals, need, and planned use of tuition
- Judging focuses on goals, need, impact, and presentation
Prizes
The program awards multiple tiers of tuition prizes across its final events. Winners are selected from finalists who compete at the designated championship-game sites, with awards distributed per game. Prize tiers include grand-prize awards, runner-up awards, and consolation awards to support a range of finalists.
Award Value: There are three $100,000 tuition prizes (one per Grand Prize Game), three $20,000 runner-up prizes (one per Grand Prize Game), and three $2,500 consolation prizes (one per Grand Prize Game).
- Three grand prizes of $100,000 each
- Three runner-up prizes of $20,000 each
- Three consolation prizes of $2,500 each
Schedule & Game Sites
The application period closes on a fixed deadline, after which finalists are selected to compete at scheduled championship-game events. Final competitions occur on the same date across multiple venues, where finalists perform and winners are determined. Each game site hosts its own set of prizes tied to that event.
Application Timeline: Applications are due by 11:59 PM ET on 9/30/26. Finalists will compete for tuition awards on December 5, 2026, at the following championship games: ACC Championship Game at Bank of America Stadium in Charlotte, NC; Big Ten Championship Game at Lucas Oil Stadium in Indianapolis, IN; and SEC Championship Game at Mercedes-Benz Stadium in Atlanta, GA.
- Application deadline: 11:59 PM ET on 9/30/26
- Final competitions: December 5, 2026
- Games held in Charlotte, Indianapolis, and Atlanta
History of the Award
The Dr Pepper Tuition Giveaway has a multi-decade history of supporting students pursuing higher education. Over the program’s run, it has distributed tuition awards and created opportunities for thousands of participants. The initiative emphasizes access to education and highlights personal stories that demonstrate need and ambition.
History of the Award: For more than 30 years the program has helped students turn aspirations into tangible support for college tuition, positioning the giveaway as a signature educational assistance initiative.
- Program has operated for over 30 years
- Focus on enabling education through tuition awards
- Longstanding national visibility and impact